If you are a master baker that is looking for a business idea that is growing all the time, then you should be thinking about making edibles. Since marijuana is newly legal in many states and is looking like it will be on a federal level soon, the market is wide open.
At some point, the marijuana industry is going to get very saturated and become more difficult to get started. If you want to break into a new industry then now is the time. In this article, we will go over the things that you need to keep in mind to be able to start your own edibles bakery business.
1 – Have the right branding
To be able to stand out from the crowd and be instantly recognizable, your branding has to be very good. It is very important that the branding matches your company’s voice and also be something that resonates with your core audience.
Your branding starts with your logo so it has to be concise and consistent with the rest of your branded materials. The logo is the first opportunity for you to get an idea of what your company is all about at a simple glance. It can be playful, serious, or any other vibe that best represents you.
Then, make sure to have the same type of colors and graphics across the rest of your materials. You can order packaging that looks cool and tells the story of your brand if you order it from Kynd Packaging.
Then, have it all come together across your social media channels by using the same logo and other graphics throughout the content. Make sure that you are making content that is engaging and people will share the posts and increase the reach of your brand.
2 – Find your source
What is likely to be the trickiest part of starting your edibles bakery is going to be finding a source for your marijuana. It is legal in many states, but you have to make sure that you are buying from a legal and certified grower.
The best way to find a reputable grower that you can trust and is certified is to attend a local trade show or conference. You’ll also be able to figure out what exactly you need for your product since you can talk to the grower one-on-one to get all the information.
Besides just being legal, the grower should be reliable. You can’t have a business in which you are scrambling to find products because your grower is always running out.
3 – Know your local laws
Although marijuana is legal in a lot of places, there are still some restrictions even in places where it is. Before you can fire up the ovens and sell your product, you have to understand your legal obligations.
In fact, there are some states in which marijuana is legal, but edibles are not. Be sure to check with your local council to find out exactly what you can and can’t do with regard to your edibles bakery.